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RED DRAGON.PSA

SCOPE

I came up with this silly concept back in college and it only took 15 years to make it happen...

PROCESS

I wrote a script, pieced together an amazing little film crew and we shot this beautiful spot in a single day. That includes building the set, propping, lighting, shooting and breaking it down. Before that all happened though, we had to find a Chinese actor on a weekend. Fortunately, we discovered the talent of our friend and furniture mover Greg who killed it. He's not even an actor, or Chinese! :)

RESULT

I'm very proud of this piece and hold it in great fondness. This is how good commercials are made!

CLIENT - PSA

WRITER+DIRECTOR+PRODUCER - CLARK JAMES

LINE PRODUCER - RICHARD TOPPING

CINEMATOGRAPHY - PHIL ANDERSON

EDITOR - CLARK JAMES

COLOR - SEAN RAWLS

VIDEO

BEHIND THE SCENES

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